Launching Your Startup |SJ8|
Make Your Debut, Make It Count
Welcome to the Launching Your Startup course, where we focus on the critical steps for introducing your startup to the market and engaging your first customers.
A well-executed launch can make the difference between early traction and missed opportunities. This course equips you with the tools and strategies to create buzz, design an effective launch plan, execute seamlessly, and monitor performance. Through real-world examples and case studies, you’ll gain insights into what makes startup launches successful—and the pitfalls to avoid.
By the end, you’ll know how to generate anticipation, plan and execute a coordinated launch, and track key metrics to ensure your market entry sets the stage for long-term success.
🎯 What You’ll Learn
  1. Creating a Buzz Around Your Launch Master PR and marketing strategies that generate excitement and anticipation before your launch.
  1. Developing a Launch Strategy and Timeline Learn how to design a strategic launch plan and build a detailed timeline to coordinate activities.
  1. Executing Your Launch Plan Effectively Gain insights into managing resources and aligning all moving parts for a smooth and impactful launch day.
  1. Monitoring and Measuring Key Metrics Post-Launch Discover which metrics to track post-launch, and learn how to use this data to refine strategies and drive sustainable growth.
📦 What’s Included
  • Engaging audio deep dives and text lessons on launch planning and execution
  • Coaching Session: The Startup Launch Blueprint: From Goals to Growth and Lasting Ripples
  • Case studies of both successful and failed startup launches
  • Practical exercises to simulate launch execution
  • Downloadable Study Guide
👤 Who This Course Is For
  • Entrepreneurs preparing to introduce their startup to the market
  • Founders seeking to maximize early traction and visibility
  • Innovators wanting to avoid common launch pitfalls
  • Students and professionals learning about market entry strategies
✅ Requirements
  • A validated product and business plan are recommended
  • Willingness to implement coordinated launch activities
🎓 Certification
Earn a Certificate of Completion—showcasing your ability to plan, execute, and measure a successful startup launch.
This is the 8th course in our Startup Journey: From Idea to Launch Path designed to ensure your startup's success:
Introduction to Startup Entrepreneurship
Market Research and Analysis
Business Planning and Strategy
Building Your Team and Network
Funding Your Startup
Product Development and Prototyping
Legal and Regulatory Considerations
Launching Your Startup
Growth and Scaling
Sustaining Success and Adaptation
🚀 Bring Your Startup to the World
Learn how to launch with impact, engage customers, and build momentum for lasting growth.