Business Planning and Strategy |SJ3|
Plan Smart, Grow Strong
Welcome to the Business Planning and Strategy course, where we dive into the essential components of planning and strategizing for your startup’s success.
This course equips you with the tools and frameworks to build a robust business plan, set actionable goals, design a scalable business model, and craft effective marketing and sales strategies. Through real-world case studies, practical exercises, and proven methodologies, you’ll gain the insights and skills needed to lay the groundwork for sustainable growth.
By the end of this course, you’ll have the confidence and knowledge to create a comprehensive business plan, apply SMART goals, develop scalable models, and strategically position your startup in the marketplace.
🎯 What You’ll Learn
  1. Creating a Comprehensive Business Plan Learn how to draft a detailed business plan that communicates your vision, mission, objectives, and strategies clearly to stakeholders.
  1. Setting SMART Goals for Your Startup Apply the SMART framework (Specific, Measurable, Achievable, Relevant, Time-bound) to set focused and actionable goals.
  1. Developing a Scalable Business Model Understand how to design a flexible and sustainable business model that grows with your startup.
  1. Formulating Marketing and Sales Strategies Build marketing and sales strategies that align with your business goals and effectively engage your target audience.
📦 What’s Included
  • Engaging audio deep dive and text lesson covering business planning and strategy
  • Coaching Session: Startup Marketing and Sales Plan: TechGuru's Strategy
  • Practical exercises for designing scalable business models
  • Case studies showcasing successful startup strategies
  • Downloadable Study Guide
👤 Who This Course Is For
  • Aspiring entrepreneurs preparing to launch their startup
  • Early-stage founders refining their business strategies
  • Students and professionals interested in business planning
  • Innovators aiming to strengthen their entrepreneurial toolkit
✅ Requirements
  • No prior business planning experience required
  • Commitment to applying strategic thinking to your startup idea
🎓 Certification
Earn a Certificate of Completion—showcasing your ability to plan, strategize, and position your startup for success.
This is the 3rd course in our Startup Journey: From Idea to Launch Path designed to ensure your startup's success:
Introduction to Startup Entrepreneurship
Market Research and Analysis
Business Planning and Strategy
Building Your Team and Network
Funding Your Startup
Product Development and Prototyping
Legal and Regulatory Considerations
Launching Your Startup
Growth and Scaling
Sustaining Success and Adaptation
🚀 Turn Plans into Action
Learn how to build a business plan, set clear goals, and design strategies that drive startup growth.